Audi has once again raised the bar in the premium sedan segment with the launch of the A4 Premium Plus, priced at ₹45.34 lakh (ex-showroom). With its sleek design, luxurious interior, and a refined performance engine, the Audi A4 Premium Plus is aimed at buyers looking for a sophisticated yet powerful driving experience in the executive sedan category.
Combining the luxury and cutting-edge technology Audi is known for, the A4 Premium Plus makes a strong case for itself as a high-value offering in its segment. Whether you’re navigating city roads or cruising on highways, this sedan promises to deliver an elevated driving experience that balances comfort, performance, and style.
Elegant Design and Presence on the Road
The Audi A4 Premium Plus boasts a refined design that reflects Audi’s commitment to elegance and luxury. With its athletic proportions, sharp lines, and bold design language, the A4 Premium Plus exudes a sense of confidence on the road. The sedan’s low and wide stance, complemented by the signature Audi grille, sharp LED headlights, and chrome accents, gives it a distinct and commanding presence.
From the side, the A4 Premium Plus displays a streamlined, aerodynamic silhouette that enhances its performance capabilities. The vehicle’s sculpted bodywork, paired with a set of alloy wheels, adds to the sedan’s modern and sophisticated aesthetic. The rear features sleek LED tail-lights and subtle chrome detailing that further elevate the car’s luxurious appeal.
Overall, the exterior design of the Audi A4 Premium Plus is a perfect balance between sportiness and elegance, making it a standout in its class.

Luxurious and Feature-Rich Interior
Step inside the Audi A4 Premium Plus, and you’re greeted with a cabin that offers a perfect mix of luxury and technology. The interior is designed to provide the utmost comfort, with high-quality materials such as leather upholstery, fine wood trim, and soft-touch surfaces that exude sophistication. The attention to detail is evident, with every element crafted to create an atmosphere of luxury.
The cabin is spacious, with ample legroom and headroom for both front and rear passengers, ensuring that long journeys remain comfortable. The Audi A4 Premium Plus offers a range of premium features such as a 10.1-inch touchscreen infotainment system, a 12.3-inch digital instrument cluster, and advanced connectivity options like Apple CarPlay and Android Auto. This high-tech setup provides an intuitive and seamless user experience for both the driver and passengers.
The A4 Premium Plus also features ambient lighting, a Bang & Olufsen sound system, and advanced climate control, ensuring that every ride is relaxing and enjoyable. The premium cabin is designed to minimize outside noise, providing a quiet and serene environment, even during high-speed cruising.
Powerful Performance and Efficient Driving
Under the hood, the Audi A4 Premium Plus is powered by a 2.0-liter turbocharged petrol engine that delivers 190 horsepower and 320 Nm of torque. This engine is paired with a 7-speed dual-clutch automatic transmission, which provides smooth and responsive gear shifts. The performance of the A4 Premium Plus is further enhanced by Audi’s Quattro all-wheel-drive system, ensuring superior traction and stability across various road conditions.
The sedan accelerates from 0 to 100 km/h in just 7.3 seconds, offering brisk performance that makes it a joy to drive. Whether you’re navigating city traffic or enjoying an open highway, the A4 Premium Plus delivers a powerful yet smooth driving experience, with precise handling and a comfortable ride. The adaptive suspension system ensures a smooth journey even on uneven roads, providing an optimal balance between comfort and sportiness.
The A4 Premium Plus is also equipped with multiple driving modes, including Comfort, Dynamic, and Auto, allowing the driver to adjust the driving characteristics based on their preferences and road conditions. This level of customization makes the A4 Premium Plus an adaptable vehicle that can meet the demands of different driving styles.
Cutting-Edge Technology and Safety Features
The Audi A4 Premium Plus is loaded with advanced technology features that enhance the driving experience. The MMI touch system, along with the Virtual Cockpit, provides a futuristic interface for controlling infotainment, navigation, and vehicle settings. The 12.3-inch digital display can be customized, providing key driving information right in the driver’s line of sight, reducing distractions.
The vehicle is also equipped with a host of driver-assistance features designed to enhance safety. These include adaptive cruise control, lane-keeping assist, front and rear parking sensors, and a rearview camera. Audi’s Pre-sense City system can detect potential collisions and apply the brakes automatically in certain situations, helping to prevent accidents.
Other safety features include multiple airbags, Electronic Stability Program (ESP), traction control, and more, all of which are designed to protect both the driver and passengers in the event of an emergency. The Audi A4 Premium Plus meets high safety standards, ensuring peace of mind on every journey.
Competitive Pricing and Value
At ₹45.34 lakh (ex-showroom), the Audi A4 Premium Plus offers an attractive price point for a luxury sedan of its caliber. It provides exceptional value for money with its combination of luxury, performance, and advanced technology. When compared to its competitors in the segment, the A4 Premium Plus stands out with its high-tech features, refined design, and impressive driving dynamics.
In a market that is increasingly leaning toward premium vehicles, the A4 Premium Plus provides a more accessible entry into the world of Audi, while still offering all the hallmarks of the brand’s luxury experience. It is an ideal choice for those who seek a high-performance sedan without the steep price tag of larger, more expensive luxury vehicles.
Conclusion: A Sedan That Combines Luxury and Performance
The launch of the Audi A4 Premium Plus marks a significant milestone in the luxury sedan segment. With its elegant design, powerful performance, and high-tech interior, the A4 Premium Plus is a true standout in its class. At ₹45.34 lakh, it offers excellent value for those seeking a premium, performance-oriented vehicle that doesn’t compromise on luxury or safety.
Whether you’re commuting daily or embarking on a long road trip, the Audi A4 Premium Plus is a refined and powerful choice that will make every drive an experience to remember. With its combination of comfort, performance, and cutting-edge technology, the A4 Premium Plus is ready to compete with the best in the luxury sedan segment.